000 00917cam a2200277 a 4500
999 _c9496
_d9496
003 OSt
005 20231202084937.0
008 820225s1982 txua b 001 0 eng
010 _a
020 _a0256027129 (pbk.)
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng
082 0 0 _a658.8
_223
_bPET
100 1 _aTarpey, Lawrence X.
245 1 2 _aA preface to marketing management /
_cJ. Paul Peter, James H. Donnelly, Jr., Lawrence X. Tarpey.
_heng
250 _aRev. ed.
260 _aPlano, Tex. :
_bBusiness Publications,
_c1982.
300 _axii, 275 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing
_xManagement.
700 1 _aPeter, J. Paul.
700 1 _aDonnelly, James H.
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cLEN