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_c9462 _d9462 |
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| 003 | OSt | ||
| 005 | 20231201151540.0 | ||
| 008 | 030717s2003 si a b 001 0 eng | ||
| 010 | _a | ||
| 040 |
_aSLIDA _cSLIDA _bSLIDA |
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| 041 | _aeng | ||
| 042 | _alcode | ||
| 043 | _aa------ | ||
| 082 |
_223 _a658.8 _bKOT |
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| 245 | 0 | 0 |
_aMarketing management : _bAnalysis, planning and control _cPhilip Kotler ... [et al.]. _heng |
| 250 | _a3rd ed. | ||
| 260 |
_aNew Delhi : _bPrentice Hall of India , _c1976. |
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| 300 |
_axi, 527 p. : _b ill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _zAsia _vCase studies. |
|
| 700 | 1 | _aKotler, Philip. | |
| 906 |
_a7 _bcbc _corigode _d3 _encip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cLEN |
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