| 000 | 00870pam a2200253 i 4500 | ||
|---|---|---|---|
| 999 |
_c9397 _d9397 |
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| 003 | OSt | ||
| 005 | 20231201114807.0 | ||
| 008 | 780517s1979 maua b 001 0 eng | ||
| 010 | _a | ||
| 020 | _a0876260563 | ||
| 040 |
_aSLIDA _cSLIDA _dSLIDA |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.8 _223 _bBAS |
| 100 | 1 | _aHise, Richard T. | |
| 245 | 1 | 0 |
_aBasic marketing : _bconcepts and decisions / _cRichard T. Hise, Peter L. Gillett, John K. Ryans, Jr. _heng |
| 260 |
_aCambridge, Mass. : _bWinthrop Publishers, _c1979. |
||
| 300 |
_axix, 572 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aGillett, Peter L., _ejoint author. |
|
| 700 | 1 |
_aRyans, John K., _ejoint author. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cLEN |
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