| 000 | 00886cam a2200265 i 4500 | ||
|---|---|---|---|
| 999 |
_c4209 _d4209 |
||
| 001 | 3233101 | ||
| 005 | 20230905130502.0 | ||
| 008 | 790615s1978 enk b 001 0 eng | ||
| 010 | _a 79306596 | ||
| 015 | _aGB*** | ||
| 020 |
_a0333232445 : _c£8.95 |
||
| 020 | _z033323245 (pbk.) | ||
| 040 |
_aSLIDA _cSLIDA _dSLIDA |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.J44 |
| 082 | 0 | 0 |
_a658.8/12 _223 _bJEF |
| 100 | 1 | _aJefkins, Frank William. | |
| 245 | 1 | 0 |
_aPublic relations for marketing management / _cFrank Jefkins. _hENGLISH |
| 260 |
_aLondon : _bMacmillan, _c1978. |
||
| 300 |
_ax, 182 p. : _bgraphs ; _c23 cm. |
||
| 490 | 0 | _aMacmillan studies in marketing management | |
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement _xPublic relations. |
|
| 906 |
_a7 _bcbc _corignew _d3 _encip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cLEN |
||