000			01751cam a22003734a 4500
999			_c10958 _d10958
003			OSt
005			20240104095818.0
008			030129s2003 caua b 001 0 eng
010			_a
020			_a0787966770 (alk. paper)
040			_aSLIDA _cSLIDA _dSLIDA
041			_aeng
042			_apcc
043			_ae-ne---
082	0	0	_a381.12 _bMIR
100	1		_aMirvis, Philip H., _d1951-
245	1	0	_aTo the desert and back : _bthe story of one of the most dramatic business transformations on record / _cPhilip Mirvis, Karen Ayas, George Roth. _heng
250			_a1st ed.
260			_aSan Francisco, CA : _bJossey-Bass, _cc2003.
300			_axiv, 257 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references (p. 221-242) and index.
610	2	0	_aUnilever N.V.
650		0	_aFood industry and trade _zNetherlands.
650		0	_aConsolidation and merger of corporations _zNetherlands _vCase studies.
650		0	_aCorporate reorganizations _zNetherlands _vCase studies.
650		0	_aInternational business enterprises _vCase studies.
700	1		_aAyas, Karen.
700	1		_aRoth, George, _d1957-
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley046/2003002023.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley039/2003002023.html
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/wiley031/2003002023.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cLEN