Global marketing management : a casebook.

By:

Quelch, John A

Contributor(s):

Quelch, John A
Bartlett, Christopher A, 1943-

Material type:

TextPublication details: Mason, OH : Thomson/South-Western, c2006.Edition: 5th ed. / [edited by] John A. Quelch, Christopher A. BartlettDescription: viii, 680 p. : ill. ; 24 cmISBN:

0324322844 (alk. paper)

Subject(s):

Export marketing -- Management
Export marketing -- Management -- Case studies

DDC classification:

658.8 5

LOC classification:

HF1416 .G56 2006

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Lending Books	Sri Lanka Institute of Development Administration				658.8 GLO (Browse shelf(Opens below))					Available			UM/0745

Includes bibliographical references.

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