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Public relations for marketing management / Frank Jefkins. ENGLISH

By: Material type: TextSeries: Macmillan studies in marketing managementPublication details: London : Macmillan, 1978.Description: x, 182 p. : graphs ; 23 cmISBN:
  • 0333232445 :
Subject(s): DDC classification:
  • 658.8/12 23 JEF
LOC classification:
  • HF5415.13 .J44
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Includes bibliographical references and index.

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