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81.
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82.
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Winkler on marketing planning. Winkler, John. eng by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London, Associated Business Programmes Ltd.; Distributed by Cassell, 1972
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 WIN.
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83.
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Handbook of marketing research. Robert Ferber, editor-in-chief. eng by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York : McGraw-Hill, 1974
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 FER.
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84.
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International marketing / Philip R. Cateora. eng by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Homewood, Ill. : R.D. Irwin, 1983
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 CAT.
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85.
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Industrial marketing management / Robert W. Haas. eng by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Boston, Mass. : Kent Pub. Co., 1982
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 HAA.
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86.
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International marketing : making exports pay off / Erik Wiklund. eng by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York : McGraw-Hill Book Co., 1986
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 WIK.
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87.
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Marketing: concepts and strategy [by] Martin L. Bell. eng by
Edition: 2d ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Boston : Houghton Mifflin, 1972
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 BEL.
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88.
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Basic marketing : a managerial approach / E. Jerome McCarthy. eng by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Homewood, Ill. : R. D. Irwin, 1975
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 MCC.
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89.
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Marketing research : text and cases / K.L. McGown. eng by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Cambridge, Mass. : Winthrop Publishers, 1979
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.83 MCG.
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90.
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91.
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Fundamentals of marketing [by] William J. Stanton. eng by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York, McGraw-Hill 1975
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 STA.
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92.
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Marketing principles / William G. Nickels. eng by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1982
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 NIC.
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93.
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Marketing techniques for analysis and control / [by] Peter Allen. eng by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Plymouth : Macdonald and Evans, 1977
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 ALL.
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94.
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Basic marketing; a managerial approach [by] E. Jerome McCarthy. eng by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Homewood, Ill., R. D. Irwin, 1971
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 MCC.
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95.
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96.
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97.
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Marketing for business growth. Levitt, Theodore. eng by
Edition: 2d ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York: McGraw-Hill, 1974
Availability: Items available for loan: Sri Lanka Institute of Development Administration (1)Call number: 658.8 LEV.
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98.
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99.
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