TY  - BOOK
AU  - Levitt,Theodore
TI  - Marketing for business growth
SN  - 0070374155
U1  - 658.8 23
PY  - 1974///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
N1  - First ed. published in 1969 under the title: The marketing mode; Includes bibliographical references
ER  -