Pearce, John A. An Industry Approach To Cases In Strategic Management / English. John A. Pearce II, Richard B. Robinson, Jr. - 2nd ed. - Chicago : Irwin, c1996. - xviii, 846 p. : ill., map ; 24 cm. Includes bibliographical references (p. 814-846). ISBN: 0256099332 Subjects--Topical Terms: Strategic planning--Case studies. Dewey Class. No.: 65.012.2 / PEA