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Services Marketing: People, Technology, Strategy/ Lovelock, Christopher. & Wirtz, Jochen. eng.
Material type:
TextLanguage: eng. Publication details: Delhi: Pearson Edu., 2004.Edition: 5th edDescription: xviii, 652p.: ill; 25cmISBN: - 8129704536
- 23 658.802 LOV
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Sri Lanka Institute of Development Administration | 658.802 LOV (Browse shelf(Opens below)) | Available | 26374 |
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| 658.802 KIM Blue Ocean Shift Beyond Computer: | 658.802 KOT Marketing in the Public Sector : | 658.802 LEH Analysis for Marketing Planning/ | 658.802 LOV Services Marketing: | 658.802 MCD Marketing Plans: | 658.802 PAY The Essence of Services Marketing / | 658.802 PAY The Essence of Services Marketing / |
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