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Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1994.Edition: 5th edDescription: xvi, 480 p. : col. ill. ; 24 cmISBN: - 0070489718 (alk. paper) :
- 658.8 23 GUI
- HF5415.13 .G84 1994
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Sri Lanka Institute of Development Administration | 658.8 GUI (Browse shelf(Opens below)) | Available | 24703 | ||||||||||||||
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Lending Books
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Sri Lanka Institute of Development Administration | 658.8 GUI (Browse shelf(Opens below)) | Available | 24707 |
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| 658.8 GRE Cases in marketing : | 658.8 GRI 101 Ways to Market Your business | 658.8 GRI International Marketing Communications | 658.8 GUI Marketing management : | 658.8 GUI Marketing Management: | 658.8 GUI Marketing management : | 658.8 HAA Industrial marketing management / |
Includes bibliographical references and index.
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