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Ideation : the birth and death of ideas / Douglas Graham, Thomas T. Bachman.

By: Contributor(s): Material type: TextPublication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2004.Description: xv, 240 p. : ill. ; 24 cmISBN:
  • 0471479446 (cloth)
Subject(s): DDC classification:
  • 153.2 22
LOC classification:
  • BF408 .G664 2004
Online resources:
Contents:
Section A: Introduction: why ideas matter -- The mothers and fathers of invention -- Taxonomy of innovation -- Section B: The life cycle of ideas. Innovate: the birth of an idea -- Register: the first step for every new idea -- Protect: ensure recognition and reward -- Develop: improve your idea -- Value: what is your idea worth -- Market: finding investors and customers -- The death of an idea -- Section C: The innovation industry. A call to action -- The individual innovation imperative -- The corporate innovation imperative -- Academic innovation imperative -- Creative innovation imperative -- The global innovation imperative -- Section D: A vision for the future. The providers, merchants, and consumers of innovation.
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Lending Books Sri Lanka Institute of Development Administration MED/090 (Browse shelf(Opens below)) Available MED/090
Lending Books Sri Lanka Institute of Development Administration MED/089 (Browse shelf(Opens below)) Available MED/089

Includes bibliographical references (p. 225-230) and index.

Section A: Introduction: why ideas matter -- The mothers and fathers of invention -- Taxonomy of innovation -- Section B: The life cycle of ideas. Innovate: the birth of an idea -- Register: the first step for every new idea -- Protect: ensure recognition and reward -- Develop: improve your idea -- Value: what is your idea worth -- Market: finding investors and customers -- The death of an idea -- Section C: The innovation industry. A call to action -- The individual innovation imperative -- The corporate innovation imperative -- Academic innovation imperative -- Creative innovation imperative -- The global innovation imperative -- Section D: A vision for the future. The providers, merchants, and consumers of innovation.

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